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10 Services You Can Expect From a Reputed Digital Marketing Company

When you select the best SEO Company to handle your digital marketing strategies, it needs to be well experienced in all aspects of this very competitive environment, especially if they are to deliver you the goods, at the end of the day.Innovative digital marketingThe digital media industry is always on the lookout to bring in new technology and with it technologically advanced personal communication equipment like smartphones, iPod, tablets, notebooks and other hardware.Social media marketingSocial media marketing circles encompass a very wide spectrum of social communication networks, among which the most prolifically used are Facebook, Twitter, and other similar platforms.These social networks integrate millions of search engine or internet users who engage in social activities at the different levels of society, but generally with common goals.Inroads into social circlesMarketing professionals endure to take their brands into these social circles using many mediums and one used frequently is by employing effective email marketing strategies.Ethical marketing policiesEthics in marketing is paramount and similarly since email marketing is a very personalized medium the strategy must maintain high ethical limits which the best SEO Company should endeavor to uphold.Aggressive marketing strategiesThe SEO service provider you select must follow aggressive marketing strategies in order to help you experience proven results in the long run.Referrals as a major toolIt is a well-documented fact referrals are an important segment in marketing, whether traditional or digital. It has been found that 70-80% of purchasing decisions are made based on referrals.This is very much so within selected social circles and it is to take advantage of this phenomenon that email marketing has become a very effective tool in digital marketing.Employing email marketingThe SEO company that you select would have the required databases to help you to bring the required digital marketing messages through their email marketing and other strategies employed.Planning email strategiesEmail strategies like any other marketing initiatives have to be well planned, initiated and conducted to bring the required results. Monitoring it regularly and revising it if the need be is the prerogative of the SEO service provider which would work for your brand.Implementing effective strategiesEvery marketing strategy should be qualitative and meet the set objectives of the brand. The target audience should be carefully selected and the campaign carried out. Targeting the selected audience and consistently making inroads is sure to bring results if not in the short term, could in the medium and long-term. This would primarily depend on the campaign that was carried out.Monitoring campaignsThe advantage in digital marketing is that every campaign can be closely monitored and the behavior patterns studied for deficiencies and if so corrective measures taken immediately.

3 Reasons Why Using Automated SEO Software is Vital to Helping Your Website Rank High Effortlessly!

Are you sick and tired of carrying out SEO work..?Well guess what? So do I..until I discover the immense benefits of using an automated SEO Software for my own SEO techniques.Let me tell you a little story..Yet another similar day again..*Click* *Click**Click* *Click*Sigh, I thought to myself.Carrying out Search Engine Optimization REALLY sucks.Whoever said that Internet marketing is easy?I ought to find those scammers and hit them hard on the head.None of them ever said anything about Search Engine Optimization! (Newbies out there, give me a high five!)And to think here I am..stuck with SEO for my website. (Argh, I just created a JOB for myself.)They should have said SEO is THE first GREAT obstacle that any internet marketer who has their own website will face.Then suddenly, while clicking on yet another profile link..I had a brilliant idea!Isn’t computers suppose to do things for humans automatically??And so, armed with my shiny mouse and my resilient keyboard, I proceed on the journey of finding the best automated tool that can carry out this SEO efforts of mine……or actually I just type in “automated SEO” in Google and hoped for the best.Well needless to say, there are many many results……and many many more sales pages and opt in pages for more products..Wow, I didn’t actually know there were so many choices!And so began the next journey of finding out the perfect automated SEO Software for my website.And found the perfect SEO Software, I did.But more on that later – for now I want to share with you 3 reasons how using an automated SEO Software has helped save me from this boring task AND place my website high on search engines effortlessly!Reason 1:An Automated SEO Tool saves you much time doing the tedious stuff, allowing you to concentrate on the more important stuff of creating unique content.Creating unique content should be any internet marketer’s main goal – not building more and more links.Unique content is what drives the internet forward, and are what users want to read!An Automated SEO Software frees up precious time for you to do that.Reason 2:An automated SEO Software has no feelings and does not require motivation to carry out the boring SEO efforts.Unlike us poor humans, who has emotions and various moodswings, coupled with requirement to eat to sustain ourselves, an automated SEO Software has no such issues.They simply carry out these boring SEO tasks that we HAD to do…for every day, every week, every month, without complains.Talk about a hard worker!No issues with motivation to do them at all, unlike us (or me!) that gets bored doing the same thing after 1 week (or like, 3 days..).Simply tell the SEO Tool what you want it to do, and they just carry it out quietly and effectively.Reason 3:An automated SEO Software has all the tools ready so you can organise and keep track of your SEO efforts.An automated SEO Software is like an old time war veteran..(when compared to me, a newbie guy into internet marketing).Hence, it has ALL the experience AND techniques to winning this SEO battle.They simply have ALL the tools AND more..that you may not EVEN know existed!An automated SEO Tool knows where is the best places to get backlinks from and where the best places to post content to.And they even have the little applications that greatly help in our SEO strategy.Things like recording down your newly created URLs and remembering all your web accounts!A veteran SEO soldier it is.So there you go, 3 reasons why you should use an automated SEO Software NOW!Without it, I don’t even think I want to continue in this business of mine online.But WAIT!Remember I said there are many automated SEO software products out there..?Not everyone of them can give the same benefits as I mention above.

Critical ‘Must Haves’ When Starting A Small Business

Starting a business has been an integral part of the American dream for hundreds of years. This is the segment of the business world that has helped this country grow during its infancy, and it has been a mainstay in helping to keep the American economy afloat ever since. With all of the changes that all of this growth during the years has brought, the most important thing a person needs when starting a small business is knowledge. The amount of training and assistance that is available is staggering to say the least. What you need is to focus on what type of business you plan on operating, and find the assistance and training that is applicable to that field.The time involved to get trained will depend on the type of business you want to have, and whether you plan on having someone train you or you plan on training yourself. Either way, you want this to be comprehensive in that it should cover everything from starting your business, maintaining it and then possibly selling it out when you want to retire. Everything involved may seem overwhelming at first, but it will all be worth it when you see the success starting to overtake the hard work you put in to make it a success.The training you get and any assistance that comes with that training is going to be the foundation on which your business is built. From here, what you will need to get is a business plan. You can keep the plan in your head and just do it, or you can write it down in a professional manner. The latter of those 2 options is preferable for at least 2 reasons. One, having it all written will keep the ideas you have fresh for years to come. Your business, be it large or small, is going to be complex because it involves so many things. From where the business is going to be, how many employee’s you plan on starting with, advertising, marketing, and the list goes on.The second, and possibly most important reason, is that a professionally written business plan is key to getting a loan to help get your business up and running. Now, if you have your own capital this isn’t going to be necessary. Nor would writing down your plan for the purpose of securing a loan, but again, writing down your plan is beneficial. There have been many times when people start their own business with certain things in mind, only to have those certain things change in time. The business world can be very fickle and your own plans may have to change to keep up with the external changes that have a direct or indirect influence on your business.Having all of the applicable business licences is a legal necessity and something you definitely need to plan on getting. The reason this fact is being pointed out after the financial aspect is that some people tend to put the cart before the horse. Securing a loan is typically not contingent upon having the required licences to legally operate the business. However, getting the required licences would be pointless without the cash to get the business up and running. If need be, if the licensing procedures are costly, you can always take out 2 separate loans. One to get the licensing you need, and then when that is taken care of, secure a second loan for the business itself. With small businesses though, this is typically unneeded as many licences can cost as little as ninety-nine dollars.Once you have the capital and the legal obligations taken care of, you need to come up with a name for your business and register that with the state where the business is head-quartered. When starting a small business this is kind of a no-brainer because you, typically, will only have one location. Some people though, when starting out, will have their main offices in one state while having another portion of the business, like a distribution centre for example, in another state. With this being the case, you need to register your business name in the state where the business originates from.Your business name needs to be filed for the obvious legal reasons, but it also needs to be filed because it would be rather hard to advertise and market your business without one. Hopefully, this aspect of your business is a part of your plan because, without it, no other part of your plan is likely to work. This should also be a part of the budget that was included in your start-up loan. The main reason new businesses fail is because they fail to get the word out. Focusing on the best ways to do this should have been a part of the training you received at the outset.Adding to these musts when starting your new business, is to actively retain legal advice. You will want to do this to get advice on contract and documents, as well as ongoing consultation and representation as you build and protect your business. One way to do this, without enormous cost, is to purchase a small business legal plan. You can usually find one that will provide the essentials for a start-up business, as well as ongoing advice as your business matures.Aside from the training, the business plan, the loans, the licensing, and the small business legal plan, perhaps the most important thing you need to start your own business is patience. The old parable about the tortoise and the hare is true. Especially in the business world. No one gets rich quick, at least not legitimately, so slow and steady really does win this race. The rule of thumb to go by is to expect to be in business for 5 years before turning enough of a profit to live comfortably on. This is why many financial institutions that give out loans to small businesses like to see a 5 year plan. They know as well as anyone that 5 years is typically how long it takes to turn a liveable profit.If this all sounds like a lot of work, well, it is. But with education, planning, organization and patience it doesn’t have to be hard. The rewards of owning your own business and being your own boss far outweigh the time and effort it took to become successful. There are many places online and, you can go to get testimonials from people who have “been there, done that”, and succeeded. I wish you good luck and much success with your new business.

Live Entertainment For Your Wedding Or Event

Live entertainment can take many forms and can be more exciting than other forms of entertainment. Live entertainment can be one of the single most important factors in determining the success of your event or wedding. Some of the things to take into consideration when booking your live entertainers are what kind of entertainment would suit my wedding day or event.When choosing the music for your event, think about the ambience you’re trying to create. Choose a band that are flexible and have a wide range of music genres. For a touch of romance you may want mellow or jazz music to be played during cocktails and meals. To create the upbeat atmosphere to get your guests up and dancing, make sure your live entertainment have a range of dance music to perform in between the meals. In addition some romantic music for the first dance is a must. Decide on the type of band or live entertainment you want, whether it’s male or female vocals you prefer or perhaps a combination of both. An instrumental band would be beautiful during the wedding ceremony.Your live entertainment needs to be flexible in order to create the different moods of your wedding or event. Think about your guests and the type of music that would be suitable for the different age groups. Entertainers with a large musical repertoire is best so that you can make some choices about what you would like for the bridal waltz and the choice of numbers for some of the dance sets. The live entertainment you choose should have the equipment to either play indoors or outdoors. In between sets your live entertainment or band should be able to play music to maintain the ambience at your wedding or event.A professional entertainment group or band will spend some time with you discussing your music preferences and song selection. They will also create a run sheet to ensure that they are playing as much as possible and having breaks during formalities. If the band or group has not performed at a venue in the past they should contact them to investigate the sound facilities, and to advise them of their power requirements. They should arrive at the venue early to set up and conduct sound checks.The live entertainment at your wedding will ensure that your guests have a great night. They will be charming and engaging. They should interact with the guests whilst yet remaining unobtrusive. A professional band or group will know when to engage the crowd and when to change the tone of the music. Deciding which music should be played is one of the more important decisions you need to make when planning your big day. So choose well and make sure your band or live entertainment hit all the right notes to make your wedding or event a success.Enjoy your night!

3 Essential Ingredients To Grow Your Business Online

It does not matter if you’re are an experienced pro or new to the online business world, there are 3 crucial factors that you need to grow your business online. These 3 factors are relevant to all products and services sold on the internet.1. Targeted Website Traffic.The first element you need to grow your online business is a steady flow of targeted customers visiting your website and online sales pages. Remember that online business success comes from targeted traffic, that is, people who are genuinely interested in your products or services. Generating traffic is one of the most important online business strategies to master.Traffic always has some cost associated to it, whether it is paid for with money or paid for with time. Paid traffic comes in many forms including pay per click, banner advertisements, solo ads or ezine adverting. Paid traffic usually provides immediate results but will stop as soon as you stop paying for it. Free traffic, like article marketing,search engine optimization, video marketing and blogging takes more time to generate results but can deliver a steady stream of traffic once the momentum starts.2. Something For Sale.To grow your online business you need to have something to sell. You can sell actual physical products that are shipped to somebody’s home or you can sell digital products where the buyer can instantaneously download it to their computer.You don’t have to produce the product or service yourself. You can sell other people’s products and when you make a sale, the product owner will pay you a commission. Many people have achieved online business success with this tactic alone. When it comes to creating your own product, digital products are easier to produce, as you can produce it once and then sell it time and time again.3. A Marketing Funnel.A marketing funnel, or follow up strategy, is the process where you guide a prospective customer through to becoming a buying customer to becoming a customer who buys from you again and again. The first time that somebody visits your website, as explained in point 1, may not be the right time for them to buy. They may like your product or service, as described in point 2, but they don’t know anything about you.Your marketing funnel helps you build their trust and see you as an authority within your market. This is done via such methods as email marketing, online webinars, direct mail and retargeting (where your paid advertisement ‘follows’ the user around the internet). It is essential to have a proven marketing funnel to grow your online business.

Take Finance at Your Terms at Cheap Secured Personal Loan

People who own a property are always in better position as far as loan availing is concerned as they can always take any amount of loan against their property. However to avail loan at low cost is all together different aspect of any loan. Through cheap secured personal loan any borrower is able to avail finance at lower interest rate and other terms and conditions also are to the comfort of the loan seeker. What is more cheap secured personal loan can be utilized to whatever purpose such as home improvement works, paying for medical and other crucial expenses, buying vehicle, enjoying holiday trip.Cheap secured personal loan is called so because people of any financial background get the loan at lower interest rate and overall cost of the loan remains cheaper. To avail cheap secured loan, borrower has to place any of his property like home, jewelry, valuable papers, vehicle etc as collateral with the lender. Collateral gives a sense of security to the lender about loan. In fact, collateral plays deciding role in availing cheap secured personal loan.If borrower offers collateral like home which generally has higher equity in it then getting cheap secured loan becomes a lot easier. This is because higher equity secures the loan more. Equity is market value of the property minus financial liabilities of the borrower.Though generally lenders provide cheap secured personal loan anywhere in the range of £3000 to £75000, but in case greater loan is the need then lender goes for evaluation of equity in the collateral, with higher equity ensuring higher loan.Cheap secured personal loan has this especial advantage of lower interest rate attached to it. Because of adequate security through collateral, lenders are willing to reduce interest rate especially if higher equity collateral is offered to them. Even normal collateral will fetch the loan at lower interest rate. As compared to unsecured loans also cheap secured personal loan is availed at lower rate of interest.Another attraction of cheap secured personal loan is that it can be paid back in larger repayment term, if the borrower thinks it suits him. Lenders provide the loan for repayment term ranging from 5 to 30 years. One should remember that to save money for expenses, better choose larger repayment term as amount paid towards monthly installment is reduced.Even in case of bad credit, borrowers are equally eligible to avail cheap secured personal loan as because the loan has been well secured, lenders do not give much importance to credit history of the borrower. Lenders are always free to sell the property of the borrower if there is payment default. However, good credit history is an added advantage in getting the loan at easier terms.To reduce cost of cheap secured personal loan, it should be applied for online. The online lenders do not charge any fee on application processing or giving relevant information. Moreover number of lenders offer you their loan offers and you can choose the package having comparatively lower interest rate.

Credit Union Auto Loans – 7 Keys to a First Time Buyer’s Approval

Credit union auto loans are great for first time buyers in need of money for an upcoming vehicle purchase. In fact, credit unions are usually the best source, because they will typically offer rates and terms to first time buyers that can’t be found with other auto lenders.Unfortunately, not all first time buyers will qualify.Here are 7 key factors that credit unions consider in their auto loan approval process:7) Your Credit RatingThere are essentially four credit situations a first time buyer will be in:Toughest – i) No credit with collections, i.e. medical, cell phone, utility, judgements, tax liens, etc.Tough – ii) Absolutely zero credit, no good and no bad.Easier – iii) Limited credit with short history. You might have a small credit card(s) and/or under two years history.Easy – iv) Long history, but no prior auto loans. You may have had auto loans in the past, but they are older and no longer show on your credit file.6) Are You A Current MemberIt’s not always necessary to be a member prior to applying for a credit union auto loan, but credit unions have been known to stretch a little for their existing members.The longer you have been a member, the more money you have in your account and your monthly activity, i.e. regular monthly deposits, all may help when making a decision on a border line application.5) Your Total Down PaymentMany first time buyers are able to get approved for a credit union auto loan with no money down, but the other factors on this list will be looked at more closely.It will definitely help if you are able to show your commitment to the vehicle with a large down payment. Credit unions look at large down payments as glue. The more money you have invested up front, the more “stuck like glue” you will be to the vehicle and therefore, it will be that much harder for you to walk away from the vehicle in the future.4) Your Employment StabilityMost credit unions will want to see a minimum of 12 months on the job, with 18 months being preferred. Often times they will consider how long you have been in the same line of work, if you have had multiple jobs over that time period.3) Your Ability To Repay The Auto LoanThis is usually figured using a Payment To Income (PTI) ratio and a Debt To Income (DTI) ratio. In order to get approved for a credit union auto loan, most first time buyers will have to have a PTI equal to or less than 15-20 percent of your gross monthly income.Your DTI takes into account all of your monthly bills, including your new auto loan payment, and will typically need to be equal to or less than 40-45 percent of your gross monthly income.2) The Vehicles Age and MilesNot all, but many credit union auto loan approvals will be affected by the vehicles age and miles. Most of the time they will be flexible on the age and not quite so restrictive, but many will not finance vehicles with over 100,000 miles.If vehicles with 100,000 miles or greater are allowed, then they will often times want to finance for shorter terms, which in turn can impact your monthly payments.1) The Total Amount FinancedThe sky is certainly not the limit when it comes credit union auto loans for first time buyers. Most credit unions will cap the total amount financed at somewhere between 8,000 and 12,000 dollars.Prior credit history will typically be the biggest factor in determining how much a credit union will loan you and this total amount financed range is usually reserved for customers just starting out with a limited credit history.SummaryNot all of the factors above need to be met in order to get approved for a first time buyer auto loan, but the more the better. You can lack in one or more areas, but make up for it in another.In my opinion, all first time buyers should consider a credit union auto loan as their first source for money when buying a vehicle. They typically offer the best rates and the best terms, while at the same time allowing you to establish a solid history with a lender you may do business with for many years to come.

S&P 500 Rallies As U.S. Dollar Pulls Back Towards Weekly Lows

Key Insights
The strong pullback in the U.S. dollar provided significant support to stocks.
Treasury yields have pulled back after touching new highs, which served as an additional positive catalyst for S&P 500.
A move above 3730 will push S&P 500 towards the resistance level at 3760.
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Pfizer Rallies After Announcing A Huge Price Hike For Its COVID-19 Vaccines
S&P 500 is currently trying to settle above 3730 as traders’ appetite for risk is growing. The U.S. dollar has recently gained strong downside momentum as the BoJ intervened to stop the rally in USD/JPY. Weaker U.S. dollar is bullish for stocks as it increases profits of multinational companies and makes U.S. equities cheaper for foreign investors.

The leading oil services company Schlumberger is up by 9% after beating analyst estimates on both earnings and revenue. Schlumberger’s peers Baker Hughes and Halliburton have also enjoyed strong support today.

Vaccine makers Pfizer and Moderna gained strong upside momentum after Pfizer announced that it will raise the price of its coronavirus vaccine to $110 – $130 per shot.

Biggest losers today include Verizon and Twitter. Verizon is down by 5% despite beating analyst estimates on both earnings and revenue. Subscriber numbers missed estimates, and traders pushed the stock to multi-year lows.

Twitter stock moved towards the $50 level as the U.S. may conduct a security review of Musk’s purchase of the company.

From a big picture point of view, today’s rebound is broad, and most market segments are moving higher. Treasury yields have started to move lower after testing new highs, providing additional support to S&P 500. It looks that some traders are ready to bet that Fed will be less hawkish than previously expected.

S&P 500 Tests Resistance At 3730

S&P 500 has recently managed to get above the 20 EMA and is trying to settle above the resistance at 3730. RSI is in the moderate territory, and there is plenty of room to gain additional upside momentum in case the right catalysts emerge.

If S&P 500 manages to settle above 3730, it will head towards the next resistance level at 3760. A successful test of this level will push S&P 500 towards the next resistance at October highs at 3805. The 50 EMA is located in the nearby, so S&P 500 will likely face strong resistance above the 3800 level.

On the support side, the previous resistance at 3700 will likely serve as the first support level for S&P 500. In case S&P 500 declines below this level, it will move towards the next support level at 3675. A move below 3675 will push S&P 500 towards the support at 3640.

SPDN: An Inexpensive Way To Profit When The S&P 500 Falls

Summary
SPDN is not the largest or oldest way to short the S&P 500, but it’s a solid choice.
This ETF uses a variety of financial instruments to target a return opposite that of the S&P 500 Index.
SPDN’s 0.49% Expense Ratio is nearly half that of the larger, longer-tenured -1x Inverse S&P 500 ETF.
Details aside, the potential continuation of the equity bear market makes single-inverse ETFs an investment segment investor should be familiar with.
We rate SPDN a Strong Buy because we believe the risks of a continued bear market greatly outweigh the possibility of a quick return to a bull market.
Put a gear stick into R position, (Reverse).
Birdlkportfolio

By Rob Isbitts

Summary
The S&P 500 is in a bear market, and we don’t see a quick-fix. Many investors assume the only way to navigate a potentially long-term bear market is to hide in cash, day-trade or “just hang in there” while the bear takes their retirement nest egg.

The Direxion Daily S&P 500® Bear 1X ETF (NYSEARCA:SPDN) is one of a class of single-inverse ETFs that allow investors to profit from down moves in the stock market.

SPDN is an unleveraged, liquid, low-cost way to either try to hedge an equity portfolio, profit from a decline in the S&P 500, or both. We rate it a Strong Buy, given our concern about the intermediate-term outlook for the global equity market.

Strategy
SPDN keeps it simple. If the S&P 500 goes up by X%, it should go down by X%. The opposite is also expected.

Proprietary ETF Grades
Offense/Defense: Defense

Segment: Inverse Equity

Sub-Segment: Inverse S&P 500

Correlation (vs. S&P 500): Very High (inverse)

Expected Volatility (vs. S&P 500): Similar (but opposite)

Holding Analysis
SPDN does not rely on shorting individual stocks in the S&P 500. Instead, the managers typically use a combination of futures, swaps and other derivative instruments to create a portfolio that consistently aims to deliver the opposite of what the S&P 500 does.

Strengths
SPDN is a fairly “no-frills” way to do what many investors probably wished they could do during the first 9 months of 2022 and in past bear markets: find something that goes up when the “market” goes down. After all, bonds are not the answer they used to be, commodities like gold have, shall we say, lost their luster. And moving to cash creates the issue of making two correct timing decisions, when to get in and when to get out. SPDN and its single-inverse ETF brethren offer a liquid tool to use in a variety of ways, depending on what a particular investor wants to achieve.

Weaknesses
The weakness of any inverse ETF is that it does the opposite of what the market does, when the market goes up. So, even in bear markets when the broader market trend is down, sharp bear market rallies (or any rallies for that matter) in the S&P 500 will cause SPDN to drop as much as the market goes up.

Opportunities
While inverse ETFs have a reputation in some circles as nothing more than day-trading vehicles, our own experience with them is, pardon the pun, exactly the opposite! We encourage investors to try to better-understand single inverse ETFs like SPDN. While traders tend to gravitate to leveraged inverse ETFs (which actually are day-trading tools), we believe that in an extended bear market, SPDN and its ilk could be a game-saver for many portfolios.

Threats
SPDN and most other single inverse ETFs are vulnerable to a sustained rise in the price of the index it aims to deliver the inverse of. But that threat of loss in a rising market means that when an investor considers SPDN, they should also have a game plan for how and when they will deploy this unique portfolio weapon.

Proprietary Technical Ratings
Short-Term Rating (next 3 months): Strong Buy

Long-Term Rating (next 12 months): Buy

Conclusions
ETF Quality Opinion
SPDN does what it aims to do, and has done so for over 6 years now. For a while, it was largely-ignored, given the existence of a similar ETF that has been around much longer. But the more tenured SPDN has become, the more attractive it looks as an alternative.

ETF Investment Opinion

SPDN is rated Strong Buy because the S&P 500 continues to look as vulnerable to further decline. And, while the market bottomed in mid-June, rallied, then waffled since that time, our proprietary macro market indicators all point to much greater risk of a major decline from this level than a fast return to bull market glory. Thus, SPDN is at best a way to exploit and attack the bear, and at worst a hedge on an otherwise equity-laden portfolio.

S&P 500 Biotech Giant Vertex Leads 5 Stocks Showing Strength

Your stocks to watch for the week ahead are Cheniere Energy (LNG), S&P 500 biotech giant Vertex Pharmaceuticals (VRTX), Cardinal Health (CAH), Steel Dynamics (STLD) and Genuine Parts (GPC).

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While the market remains in correction, with analysts and investors wary of an economic downturn, these five stocks are worth adding to watchlists. S&P 500 medical giants Vertex and Cardinal Health have been holding up, as health-care related plays tend to do well in down markets.

Steel Dynamics and Genuine Parts are both coming off strong earnings as both the steel and auto parts industries report optimistic outlooks. Meanwhile, Cheniere Energy saw sales boom in the second quarter as demand in Europe for natural gas continues to grow.

Major indexes have been making rally attempts with the Dow Jones and S&P 500 testing weekly support on Friday. With market uncertainty, investors should be ready for follow-through day breakouts and keep an eye on these stocks.

Cheniere Energy, Cardinal Health and VRTX stock are all on IBD Leaderboard.

Cheniere Energy Stock
LNG shares rose 1.1% to 175.79 during Friday’s market trading. On the week, the stock advanced 3.1%, not from highs, bouncing from its 21-day and 10-week lines earlier in the week.

Cheniere Energy has been consolidating since mid-September, but needs another week to forge a proper base, with a potential 182.72 buy point formed on Aug. 10.

Houston-based Cheniere Energy was IBD Stock Of The Day on Thursday, as the largest U.S. producer of liquefied natural gas eyes strong demand in Europe.

Even though natural gas prices are plunging in the U.S. and Europe, investors still see strong LNG demand for Cheniere and others.

The U.K. government confirmed last week that it is in talks for an LNG purchase agreement with a number of companies, including Cheniere.

In the first half of 2021, less than 40% of Cheniere’s cargoes of LNG landed in Europe. That jumped to more than 70% through this year’s second quarter, even as the company ramped up new export capacity. The urgency of Europe’s natural gas shortage only intensified last month. That is when an explosion disabled the Nord Stream 1 pipeline from Russia that had once supplied 40% of the European Union’s natural gas.

In Q2, sales increased 165% to $8 billion and LNG earned $2.90 per share, up from a net loss of $1.30 per share in Q2 2021. The company will report Q3 earnings Nov. 3, with investors seeing booming profits for the next few quarters.

Cheniere Energy has a Composite Rating of 84. It has a 98 Relative Strength Rating, an exclusive IBD Stock Checkup gauge for share price movement with a 1 to 99 score. The rating shows how a stock’s performance over the last 52 weeks holds up against all the other stocks in IBD’s database. The EPS rating is 41.

Vertex Stock
VRTX stock jumped 3.4% to 300 on Friday, rebounding from a test of its 50-day moving average. Shares climbed 2.2% for the week. Vertex stock has formed a tight flat base with an official buy point of 306.05, according to MarketSmith analysis.

The stock has remained consistent over recent weeks, while the relative strength line has trended higher. The RS line tracks a stock’s performance vs. the S&P 500 index.

Vertex Q3 earnings are on due Oct. 27. Analysts see EPS edging up 1% to $3.61 per share with sales increasing 16% to $2.2 billion, according to FactSet.

The Boston-based global biotech company dominates the cystic fibrosis treatment market. Vertex also has other products in late-stage clinical development that target sickle cell disease, Type 1 diabetes and certain genetically caused kidney diseases. That includes a gene-editing partnership with Crispr Therapeutics (CRSP).

In early August, Vertex reported better-than-expected second-quarter results and raised full-year sales targets.

S&P 500 stock Vertex ranks second in the Medical-Biomed/Biotech industry group. VRTX has a 99 Composite Rating. Its Relative Strength Rating is 94 and its EPS Rating is 99.

CRISPR Stocks: Will Concerns Over Risk Inhibit Gene-Editing Cures?

Cardinal Health Stock
CAH stock advanced 3.2% to 73.03 Friday, clearing a 71.22 buy point from a shallow cup-with-handle base and hitting a record high. But volume was light on the breakout. CAH stock leapt 7.3% for the week.

Cardinal Health stock’s relative strength line has also been trending up for months.

The cup-with-handle base is part of a base-on-base pattern, forming just above a cup base cleared on Aug. 11.

Cardinal Health, based in Dublin, Ohio, offers a wide assortment of health care services and medical supplies to hospitals, labs, pharmacies and long-term care facilities. The company reports that it serves around 90% of hospitals and 60,000 pharmacies in the U.S.

S&P 500 stock Cardinal Health will report Q1 2023 earnings on Nov. 4. Analysts forecast earnings falling 26% to 96 cents per share. Sales are expected to increase 10% to $48.3 billion, according to FactSet.

Cardinal Health stock ranks first in the Medical-Wholesale Drug/Supplies industry group, ahead of McKesson (MCK), which is also showing positive action. CAH stock has a 94 Composite Rating out of 99. It has a 97 Relative Strength Rating and an EPS rating of 73.

Steel Dynamics Stock
STLD shares shot up 8.5% to 92.92 on Friday and soared 19% on the week, coming off a Steel Dynamics earnings beat Wednesday night.

Shares blasted above an 88.72 consolidation buy point Friday after clearing a trendline Thursday. STLD stock is 17% above its 50-day line, definitely extended from that key average.

Steel Dynamics’ latest consolidation could be seen as part of a larger base going back six months.

Steel Dynamics topped Q3 earnings views with EPS rising 10% to $5.46 while revenue grew 11% to $5.65 billion. The steel producer’s outlook is optimistic despite weaker flat rolled steel pricing. STLD reports its order activity and backlogs remain solid.

The Fort Wayne, Indiana-based company is among the largest producers of carbon steel products in the U.S. It engages in metal recycling operations along with steel fabrication and produces myriad steel products.

How Millett Grew Steel Dynamics From A Three Employee Business

STLD stock ranks first in the Steel-Producers industry group. STLD stock has a 96 Composite Rating out of 99. It has a 90 Relative Strength Rating, an exclusive IBD Stock Checkup gauge for share-price movement that tops at 99. The rating shows how a stock’s performance over the last 52 weeks holds up against all the other stocks in IBD’s database. The EPS rating is 98.

Genuine Parts Stock
GPC stock gained 2.8% to 162.35 Friday after the company topped earnings views with its Q3 results on Thursday. For the week GPC advanced 5.1% as the stock held its 50-day line and is in a flat base.

GPC has an official 165.09 flat-base buy point after a three-week rally, according to MarketSmith analysis.

The relative strength line for Genuine Parts stock has rallied sharply to highs over the past several months.

On Thursday, the Atlanta-based auto parts company raised its full-year guidance on growth across its automotive and industrial sales.

Genuine Parts earnings per share advanced 19% to $2.23 and revenue grew 18% to $5.675 billion in Q3. GPC’s full-year guidance is now calling for EPS of $8.05-$8.15, up from $7.80-$7.95. The company now forecasts revenue growth of 15%-16%, up from the earlier 12%-14%.

During the Covid pandemic, supply chain constraints caused a major upheaval in the auto industry, sending prices for new and used cars to record levels. This has made consumers more likely to hang on to their existing vehicles for longer, driving mileage higher and boosting demand for auto replacement parts.

Fellow auto stocks O’Reilly Auto Parts (ORLY) and AutoZone (AZO) have also rallied near buy points amid the struggling market. O’Reilly reports on Oct. 26.

IBD ranks Genuine Parts first in the Retail/Wholesale-Auto Parts industry group. GPC stock has a 96 Composite Rating. Its Relative Strength Rating is 94 and it has an EPS Rating of 89.